IMified is a middle point between your IM application and your blog, calendar and what else they will enable it to do. Basically, You're able to talk to IMified contact and tell it to appoint you a new meeting, post a certain blog, ...
WHY SHOULD I USE IT?
Because you shouldn't have to launch your browser to add a new appointment to your Google calendar, or complete a todo in your backpack account. Imified is always open, sitting right there in your favorite IM client ready to help. If you have an IM client running on your mobile phone, you've got instant access to your applications wherever and whenever. Cool huh?
Personally, I prefer the normal way. But there's for sure a lot of people who will be interested, and for those, just learn how to use it: IMified